
GEM Pack Retailer Update
With GEM Pack 1 set to release in February, now is a great time to catch up on some key info:
- GEM Pack 1 Prizing
- Guidelines to qualify for ongoing GEM Pack allocations
- Ways to build momentum into The Hunted release and Road to Nationals season
Prizing
GEM Pack 1 Configuration
- 3 cards per pack
- 1 regular print
- 1 premium foil (Rainbow Foil, Cold Foil, or Marvel)
- 1 art card
- 50 packs per carton
- 32 card set (1 Marvel, 8 Cold Foils, 22 Rainbow Foils, 23 Non-Foil cards)
The GEM Pack 1 prize pool will be released in full from February 3 here:
GEM Packs must be used to support in-store play. Armory Events should be prioritized for the use of GEM packs, however as part of this change we are offering greater flexibility to stores. Surplus GEM Packs may be used to support a range of events and player engagement, including:
- On Demand events
- Learn to Play events
- As rewards to community members teaching others how to play Flesh and Blood, whether they are facilitating an event or helping out spontaneously
Stores have flexibility to use GEM Packs to match the culture and needs of your in-store community. The packs can be used as performance-based prizing, participation rewards, or random prize draws. They may not be sold, used as a sales incentive, or used to promote anything except Flesh and Blood.
GEM Pack Allocation Guidelines
Each GEM Pack season will typically run from the release weekend of a new standalone booster set, until the pre-release period of the next standalone booster set – approximately 4 months.
GEM Packs will be supplied to stores in 2 waves per season (supplied by your preferred distributor), with each wave providing support for ~2 months of events.
Allocations will be based on a snapshot of the following key metrics:
- Number of Armory Events hosted (maximum 1 per week)
- Average player numbers at Armory Events
- Unique player numbers (all formats)
- Total number of events hosted (all formats)
New or Inactive Stores: If your store is new to Flesh and Blood or is not currently running Organized Play events, you can qualify for future GEM Pack allocations!
- Please reach out to the Organized Play team at op@fabtcg.com
- We will ensure you have the necessary on-boarding materials and initial prizing to set up your first Armory events (or resume Armories if you have stopped running them)
- Once you begin hosting Armory events and recording the results + players, your store will be assessed for the next wave of GEM Pack allocations

Building Momentum into the Hunted release and Road to Nationals Season
Sealed Deck and Booster Draft Events
Demand for limited format events like Sealed Deck and Booster Draft is always the highest when a new booster set releases, with players wanting to crack packs and practice. These limited formats are great for both Armory events and On Demand events once the Hunted season begins.
The Hunted Booster Draft will be one of the formats for the upcoming Road to Nationals event series (February 8 – March 2, 2025), so running Booster Draft events is a great way for your more competitive players to prepare.
Casual Blitz and Sealed Deck Leagues
Looking for a great way to introduce new and casual players to The Hunted? Run either a Blitz Deck or Sealed Deck League in-store after release! We run both of these formats in the LSS office each release and they appeal to players with a wide range of experience and skill.
Leagues are an excellent way to keep FAB going on a drop-in basis, for players who can’t always make it to scheduled events. They are also an equalizer for players who lack fully tuned constructed decks, but want to build their knowledge of the game.
Blitz
- Crack open The Hunted Blitz Deck Collections to give out the blitz decks to each player. The collections provide handy extra prizing in the form of booster packs, playmat, and storage box!
- Additional boosters can be given to players each week, allowing them to swap in key cards to gain an edge, and build their deck as the league progresses.
Sealed Deck
- Start each player off with 8 The Hunted booster packs to construct their Sealed Deck
- Additional boosters can be given to players each week, allowing them to swap in key cards to gain an edge, and build their deck as the league progresses.
If you need further advice on in-store events reach out to the Organized Play Team at op@fabtcg.com